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Desira is proud to announce the opening of its fourth OMODA JAECOO dealership, located at Simpsons Great Yarmouth, marking another significant milestone in the Group’s continued growth and investment in one of the UK’s most exciting automotive success stories.
Following exceptional customer demand and the phenomenal success of OMODA JAECOO since arriving in the UK — recognised as one of the fastest-growing and fastest-selling new automotive brand launches in the market — Desira is expanding once again to bring the innovative brand to even more customers across Norfolk and East Anglia.
The new showroom at Simpsons, Suffolk Road in Great Yarmouth will welcome customers from 22nd May with a 10-day exclusive preview event, offering motorists an early opportunity to experience the bold new generation of premium, technology-led vehicles ahead of the completion of the showroom’s full premium customer environment and final finishing touches in June. Visit www.desiragroup.com for more information or Call 01493 601696.
Combining striking design, intelligent connectivity, electrified performance, premium interiors, advanced driver assistance technology, comfort and exceptional value, OMODA JAECOO has quickly established itself as a genuine disruptor in the UK automotive market — attracting drivers looking for innovation, style and luxury without premium-brand pricing.
The opening at Simpsons Great Yarmouth represents an exciting new chapter, bringing together Desira’s trusted reputation for customer service, family values and automotive expertise, with Simpsons’ long-established local heritage, loyal customer base and strong standing within the Great Yarmouth community.
With more than 50 years of automotive excellence across East Anglia, Desira has built its reputation on delivering exceptional customer experiences and representing forward-thinking brands that meet the changing needs of modern motorists. The addition of Great Yarmouth as Desira’s fourth OMODA JAECOO location further demonstrates the Group’s confidence in the brand’s long-term success and growing popularity.
Stuart Stone, Managing Director at Desira, said:
“The success of OMODA JAECOO has exceeded expectations. From the moment the brand launched in the UK, customer interest has been extraordinary, and that momentum continues to grow at pace. Opening our Fourth OMODA JAECOO showroom at Simpsons Great Yarmouth reflects both our confidence in the brand and our commitment to investing in the future of motoring across East Anglia.
What makes OMODA JAECOO so exciting is that it delivers premium design, advanced technology, outstanding quality and exceptional value — exactly what modern motorists are looking for. We’re excited to open our doors in Great Yarmouth from 22nd May and begin introducing customers to the OMODA JAECOO experience. While the showroom’s final premium finishing touches will continue over the coming weeks, this exclusive preview event gives motorists the opportunity to be among the first to discover one of the most exciting new automotive brands in the UK market.”
Visitors attending the exclusive preview event will be able to:
The arrival of OMODA JAECOO at Simpsons Great Yarmouth signals not just the opening of a new dealership, but the beginning of an exciting new